Let's build something together.

I'm a Senior Product Manager and brand builder with a decade of experience helping companies ship products people actually want. Now I'm bringing that same rigor to startups and small businesses ready to grow with intention.

The approach

Strategy that's
built to last

I don't do cookie-cutter. Every brand, product, and business has its own story — and my job is to help you find yours, sharpen it, and build systems around it that actually work.

With a background spanning Chemical Engineering, AI/ML products, and consumer brands across IBM, Disney, and Morgan & Morgan, I bring technical depth and creative thinking to every engagement.

🏗️
5+ Years Building Products Startups to enterprise, across tech, media & legal
🎯
Brand Strategy & Positioning Helping founders tell clearer, bolder stories
📱
Content & Social Strategy Building audiences with bilingual, cultural fluency
🤝
Founder-First Mindset I've built my own brand — I understand the stakes
What I offer

Services built for
real businesses

Let's talk →
01

Brand Strategy

For startups and small businesses who know what they do but struggle to communicate it clearly. We'll build the foundation your brand needs to grow.

  • Brand positioning & messaging framework
  • Audience definition & competitive landscape
  • Visual identity direction & tone of voice
  • Go-to-market strategy
  • Brand story & founding narrative
02

Product Consulting

For founders building digital products who need a strategic PM partner — without the full-time hire. Bring clarity to your roadmap and confidence to your decisions.

  • Product roadmap development
  • Feature prioritization & trade-off analysis
  • User research & discovery facilitation
  • Vendor & tech stack evaluation
  • Launch strategy & success metrics
03

Content & Storytelling

For brands that need a consistent, compelling voice across platforms. I help you create content systems that don't rely on you being online 24/7.

  • Content strategy & editorial calendar
  • Social media positioning & pillars
  • Bilingual content (English & Spanish)
  • Founder personal brand development
  • Community building frameworks
How it works

A simple, clear process

01
Connect

Reach out via the form below. Tell me about your business, your goals, and where you feel stuck. No lengthy intake forms — just a real conversation.

02
Align

We'll talk through your needs and I'll share how I can help. If we're a good fit, we'll define the scope, timeline, and what success looks like.

03
Build

We get to work. I bring structure, strategy, and honest feedback — and you stay in the driver's seat. No fluff, no filler.

04
Grow

You leave with a clear plan, actionable assets, and the confidence to execute. I'm here for follow-up as you put it into practice.

Why work with me

I've built brands.
I know the stakes.

I'm currently supporting the growth of Machisma Beauty, a bilingual beauty brand targeting hyperpigmentation for underserved communities. Being close to that work gives me real perspective on what early-stage brands need: clarity, consistency, and a strategy that doesn't require a full team to execute.

That perspective makes me a better partner. I bring enterprise-grade thinking with startup empathy — and I won't recommend anything I wouldn't do myself.

5+ Years in product & brand
85% Content efficiency gains
5+ Industries navigated
2 Languages, one voice
Where I share my thinking

Read my
Substack

I write honestly about building brands, navigating careers, and what it looks like to do multiple things well. It's where my thinking lives — and it's free.

Read on Substack ↗
Building a brand from scratch
Career pivots & multi-hyphenate life
Product thinking for non-tech founders
Content strategy that actually works
Navigating tech as a Latina woman
Wellness, community & showing up fully
Get in touch

Ready to
start?

Tell me about your business and what you're working on. I'll get back to you within 48 hours to explore how we can work together.

✉️ adrianacpink@gmail.com
📍 New York City, NY
🔗 linkedin.com/in/adrianapink